We are delighted to announce that No.G has been named the Top Launch of 2014 in the Free From Food category by The Grocer Magazine.
The Grocer’s annual prestigious Top Products Survey reviewed more then £100bn worth of products in 101 categories. The survey, its biggest ever, takes stock of how the price war is changing the Britain shops.
Sales of free from broke through the £500m barrier for the first time in 2014 and there are an increasingly wide array of products. Celebrity fans of a gluten free lifestyle include Victoria Beckham, Miley Cyrus and the tennis player Novak Djokovic.
Lorraine Mullaney of The Grocer said “Making a gluten free pastry that tastes good and doesn’t crack is the Holy Grail of free from food.
That’s why Riverside Bakery spent over a year and £250,000 developing what it claims is the UK’s first range of gluten free pastry products.”
No.G brand manager Sam Benjamin said “We’re delighted that No.G has won such a prestigious award.
It’s been a really exciting year for the brand and the Innovation team in the bakery have worked hard to create a wide variety of products for our customers.
We now have 17 products in the range – from quiches and pies to souffles and puddings – and we love the feedback from our customers, who love the high quality and great taste of No.G and the fact that you don’t have to be a coeliac to enjoy them.”